Marketing Strategy Planning

Good Customer Relationships Improve Your Marketing Efforts

By |August 6, 2021|Marketing Strategy Planning|

Effective marketing always puts the customer first. While your previous marketing efforts might have focused on the “what” and the “why” of your product, this approach isn’t nearly as effective as it used to be. If your company is [...]

Why Your Marketing and Sales Teams Aren’t Aligned

By |August 6, 2021|Marketing Strategy Planning|

Sales enablement is the practice of aligning your sales and marketing efforts to generate leads and convert them to sales. While both departments have similar goals, they each take a different method to accomplish these goals. Companies that experience [...]

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